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About NowComms / B2B tech marketing agency

Built for B2B tech.
Made of people.

We bring the strategy, the story and the people to move things forward. A senior marketing team that gets close to your business, then gets on with the work.

you’ll know our names.

GOOD PEOPLE.
USEFUL WORK.
Ken Ross
Ken Ross the plan
Marwa Souissi
Marwa Souissi the systems
Strategy + systems + a little scribbling
Independent thinking.
Since 2002.

Technology changes.
The need to make yourself understood doesn’t.

↓

01 / Why we’re here

Good technology.
Better understood.

Start with the person buying it.

The people who built your product know why it matters. Your next customer might not. Yet.

We work in that gap. With your subject experts, your sales team and the people who know the business best, we find the story a buyer can understand, trust and take to their colleagues.

Then we make it useful. Positioning becomes content. Content connects to campaigns. Search, your website and CRM help the right people take the next step.

That is what we mean by a B2B tech marketing agency: people who can understand the complicated bits and connect them to the work that grows your business.

See how the services fit together

02 / Less about us. More about the work.

A few things
we helped move.

Different businesses. Different briefs.
The same care with the details.

Skilla / UK market entry

339real people, taking a next step

Website conversions in the first four months.

Helping an established Italian learning brand find its voice and audience in the UK.

The Skilla storyFrom Skilla’s UK launch programme. One engagement, not a forecast for yours.

Trust-Hub / Data privacy

Making a complex proposition feel human.

Brand strategy, identity and digital communication for a security SaaS startup.

The Trust-Hub story

Breeio / Digital services

Technical expertise. A clearer business story.

Content and messaging that connect specialist capabilities to enterprise buyers.

The Breeio story

The team behind the work

There is no account manager relaying messages to someone you never meet.
This is who is on it.

Ken Ross

Ken Ross

Founder

the strategy king

Twenty-five years turning complicated B2B businesses into ones people understand. Sets the strategy, takes the fractional CMO seat.

Marwa Souissi

Marwa Souissi

Managing Director

the data queen

Runs the business, and owns the data, CRM and systems underneath it. Give her a messy pipeline and she turns it into something a team can run on.

Caroline

Caroline

Operations

the finance queen

Operations, finance, and the quality checks that keep us honest. Also the source of the flapjacks.

Jack

Jack

Design & build

the design king

Builds the things you see and the templates underneath them. Far happier in code than in a one-line bio, which probably shows.

Sarah

Sarah

Writing

the content queen

Makes the words sound like a person wrote them, on the hub and across LinkedIn.

Ben

Ben

Technical SEO

the search king

Finds the things quietly stopping people from finding you, and fixes them.

04 / The worlds we know

Complex markets.
Human decisions.

Our experience runs deepest where a product takes explaining and a buying group needs confidence.

01

Cybersecurity, identity & data

Turn technical depth into a credible proposition. Explain what your technology protects, enables or makes simpler.

Client work
02

Learning & development

Connect platforms, content and learning expertise to the needs of employers, training teams and new markets.

Our experience
03

Green technology & energy

Bring specialist capability, real-world application and commercial value into the same clear story.

Explore the work

A place in your team

Bring us the gap.
We’ll find the fit.

Senior direction, specialist delivery, or both. We build the relationship around what your business needs.

Ways to work together
01

A clearer direction

Start with a Growth Roadmap, or bring in a fractional CMO to own the strategy with you.

02

The hands to make it happen

Build around your in-house team with the skills and capacity it needs. Keep what already works.

03

One thing, done properly

A launch, a positioning project, a website or a defined campaign. Agree the scope and get to work.

Before we meet

A few useful
answers.

Can you work alongside our in-house team?

Yes. We can add specialist skills, take on a defined project or provide senior direction through a fractional CMO. We agree who owns what before work starts.

How do you learn a technical product?

We work with your subject experts, sales team and leadership. The buyer’s problem, the evidence behind your claims and the questions that slow a decision down shape the plan.

Do we need to be based near you?

No. We work remotely and meet in person when it helps. We agree how to collaborate around your team and the markets you want to reach.

What’s the best way to start?

Tell us where marketing feels stuck. If the direction needs work, start with a Growth Roadmap. If you have a clear brief, we can scope a project. Either way, a useful conversation comes first.

“Now|Comms really understands content marketing. The uplift in our brand recognition has been impressive.”

Steve Holland

Support Robotics

Your next chapter

Enough about us.
What are you working on?

A complicated offer. A new market.
A team that could use another pair of hands.

Let’s talk about it

A person reads it. A person replies.