Download: How to get sales & marketing on the same team - B2B marketing agency for technology sector | London | Now

SALES & MARKETING:

WORKING HAND IN HAND TO DELIVER MORE BUSINESS

Who does what in the collaborative Sales & Marketing funnel

  • Is your marketing team still working towards MQLs?
  • Does the sales team consistently criticise the quality of the MQLs that marketing delivers?
  • Does all this friction usually end in a marketing v sales showdown?We think the old formula has had its day. That’s why we’ve stripped down the classic goals that sales & marketing departments usually work to.

    Our new Collaborative Sales Funnel doesn’t churn out MQLs, SQLs or any other tired old acronym. It just delivers more sales.

Does your business have what it takes to create a more collaborative sales & marketing funnel?

You'll need to be:

An agile business that values teamwork and problem solving over hierarchy and process.

Familiar with concepts like marketing automation and demand generation.

Good at Relationship Management (although you probably feel you under exploit them).

Convinced by the potential of social selling.

I think these guys do a great job and so does my wife.

Richard Fox, Toucan