What We're Thinking

What is copywriting?  Copywriting is the art of writing a piece of content that sells your product by convincing prospective customers to take a specific action. A digital marketing copywriter will generally write a piece for a wide audience through emails, social posts and blogs.  Most copywriting is done on website pages to help with […]

Beginner’s guide to SEO – Part 2: Semrush Keyword research This second part of the “Beginner’s guide to SEO” series which uncovers what SEO is and how you can use it to optimise your website. In this part, I’ll show you how I used an SEO tool called Semrush to help optimise this very guide […]

Beginner’s guide to SEO – Part 1: What is SEO? Hello, my name is Ayo and I am the Marketing Project Coordinator for Now Communications. In my first few weeks with the company, I’ve learned about various SEO tools and techniques. This series will teach you about what SEO is and what tools you can […]