We’ve been doing marketing for eLearning & the L&D industry for years and over time we’ve produced content and turned websites into lead nurturing assets that win new customers for companies like CrossKnowledge, Video Arts, Skilla, Fusion Universal, Action, GoodPractice Engage in Learning and more.
How do we do it?
We believe that great marketing for eLearning companies depends on three basics:
Awesome sticky content – this is the bit that delivers long term creative content campaigns. Our goal is to convert prospects and nurture leads (blogs are part of the mix here but we also do downloads, infographics, white papers, etc. Everything that’s needed to make sure marketing campaigns support sales)
Really intelligent web – the bit that uses analytics to enhance a site’s ability to get found and convert interest into customers.
Super smart campaign planning – the bit that scopes out SMART goals for every marketing project we do and measures our success against them.
We could go on longer obviously, but we’d prefer to drill down on the the particular areas that address your specific needs. Just reach out by email or phone whenever you think that what we do might be what you need.