Learning Technologies 2013 Exit Poll

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Working faster than a Subject Matter Expert on a rapid authoring tool, Now’s statistical super group has been on the Red Bull for a marathon 36 hours now, just to make sure this year’s Learning Technologies exhibitors get a sneaky peak at the #LT13UK Exit Poll before the weekend.

If you’re new to our Exit Poll, here’s the skinny. First we bundle-up the team nice and warm: a good pollster is a happy pollster, although we must admit – a cold pollster does tend to get the job done just a wee bit faster than a warm one!

Armed with no more than the digital gadgetry that’s routinely found on any high street these days, our quartet of questioners beam the thoughts and opinions of the Learning Technologies visitors they talk to over to Now Towers in West London just seconds after they’ve exited the show.

Just a couple of days (and a fair amount of caffeine) later, here’s what the Now number crunchers have come up with.

We asked: “When you planned your Learning Technologies 2013 visit, which company was on top of your must see list before visiting the show today?” LT13uk visitors said:

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2

3

Saba

4

5

We asked: “In terms of visual impact, which company really looked fresh and stood out for you at the show today?” LT13uk visitors said:

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3

4

5

We asked: “Without looking down at any of the literature you’ve come away with today, can you name one of the event’s official sponsors?” Top five responses from most frequent (left) to least frequent (right) were:

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We asked: “In terms of engagement, which company do you think you had the most profitable conversation with?” The top five most popular answers from our respondents were:

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3

4

5

Saba

We asked: “Did you download the official Learning Technologies app?” 

Yes 33 %

No 24%

What app? 43%

Freebies, teasers and giveaways: We asked: “What free stuff, if any, stood out for you as you walked around the show?”

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  • 5000 slideright true 60 bottom 50
    Slide1
    HOT FAVOURITE # 1: It's red, it's saucy and it's the No. 1 most mentioned freebie at LT this year. Redware's special sauce left visitors hungry for more.
  • 5000 random true 60 bottom 50
    Slide2
    MONSTER APPEAL # 2: CallidusCloud's geen goblin hulked in to take the number 2 most mentioned spot in the freebie roll call this year.
  • 5000 random true 60 bottom 50
    Slide3
    CARTOON CAPERS AT # 3: Reed Learning's comical approach to show giveaways makes the "Little Book of Impact" a top three crowd pleaser.
  • 5000 random true 60 bottom 50
    Slide4
    PUZZLING CHOICE # 4: eOrigin's Rubik's cube squared up to the competition and won the thumbs up from the LT13 visitors we quizzed this year.
  • 5000 random true 60 bottom 50
    Slide5
    ROCK SOLID # 5: Tried and tested candy give-ways sweeten the deal for visitors to the Bigrock stand and secure a top 5 spot in the favourite freebies list
 
 
 
 
 

We asked: “Without looking, name one company’s case study, brochure material or other information that you remember putting in your show bag?” The top five most popular answers from our respondents were:

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5

One to watch! We asked; “During your show visit, did you see  any new business or businesses previously unknown to you that looked interesting?” The top five most popular answers from our respondents were:

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3

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5

We asked: “When you studied the free seminar series, which presentations held most appeal for you?” The top five most popular answers from our respondents were:

1. Online engagement: what to do if you build it and they don’t come
2. “OK, so I’ve bought an e-learning system, what do I do now?”
3. Drive down costs and improve your ROI – LMS customers tell you how
4. Stretch your organisation further with Google Apps for Enterprise
5. Making an impact by personalising training

More:

One Response

  1. Great to see the accessplanit seminar in P3, we’ll be releasing a video soon..

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